Marketing Terms!{Straight from an IIM ... ?!}
Marketing Concepts, for C A D & Co:
*
You see a gorgeous girl at a party.
You go up to her and say, "I am very rich. Marry me!"
That's Direct Marketing.**
You're at a party with a bunch of friends and see a gorgeous girl.
One of your friends goes up to her and pointing at you says, "He's very rich. Marry him."
That's Advertising.***
You see a gorgeous girl at a party.
You go up to her and get her telephone number. The next day you call and say "Hi, I'm very rich. Marry me."
That's Telemarketing.****
You're at a party and see a gorgeous girl.
You get up and straighten your tie, you walk up to her and pour her a drink. You open the door for her, pick up her bag after she drops it, offer her a ride, and then say, "By the way, I'm very rich. Will you marry me?"
That's Public Relations.*****
You're at a party and see a gorgeous girl.
She walks up to you and says, "You are very rich.."
That's Brand Recognition.***** *
You see a gorgeous girl at a party.
You go up to her and say, "I'm rich. Marry me" She gives you a nice hard slap on your face.
That's Customer Feedback !!!!!***** **
You see a gorgeous girl at a party.
You go up to her and say, "I am very rich. Marry me!" And she introduces you to her husband.
That's Demand and Supply Gap.***** ***
You see a gorgeous girl at a party.
You go up to her and before you say, "I am very rich. Marry me!"
She turns her face towards you ------------ she is your wife !
That's competition eating into your market share. ... OR
Marketing C A D Style?!
